Digital Technology Advertising Products Market, Global Outlook and Forecast 2023-2029
Report ID
38889
Publisher
Market Monitor Global
Published Date
03-Nov
Delivery Format
PDF
No of Report Page
102
Editor's Rating
US $3,250.00
US $4,225.00
US $4,875.00
  • Report Details 
    This research report provides a comprehensive analysis of the Digital Technology Advertising Products market, focusing on the current trends, market dynamics, and future prospects. The report explores the global Digital Technology Advertising Products market, including major regions such as North America, Europe, Asia-Pacific, and emerging markets. It also examines key factors driving the growth of Digital Technology Advertising Products, challenges faced by the industry, and potential opportunities for market players.
The global Digital Technology Advertising Products market has witnessed rapid growth in recent years, driven by increasing environmental concerns, government incentives, and advancements in technology. The Digital Technology Advertising Products market presents opportunities for various stakeholders, including Ads Setting, Data Analytics. Collaboration between the private sector and governments can accelerate the development of supportive policies, research and development efforts, and investment in Digital Technology Advertising Products market. Additionally, the growing consumer demand present avenues for market expansion.
The global Digital Technology Advertising Products market was valued at US$ 4031.2 million in 2022 and is projected to reach US$ 5759.2 million by 2029, at a CAGR of 5.8% during the forecast period.
As an important force driving a new round of scientific and technological revolution, many countries have elevated its development to a national strategic level and encouraged industrial development from both policy support and capital investment. The "Digital Europe" plan adopted by the EU is expected to allocate 9.2 billion euros, focusing on strategic investments in supercomputing, artificial intelligence, network security and other fields. In order to maintain its leading position, the United States will increase its investment in artificial intelligence research and development in non-defense fields to US$1.7 billion in 2022. According to the latest data released by IDC, global artificial intelligence revenue will reach US$432.8 billion in 2022, a year-on-year increase of 19.6%, including software, hardware and services. China and the United States are the leading countries in the global AI industry. On the 2022 AI 100 list released by CB Insights, the United States ranks first in the number of companies, with more than 70 companies; followed by the United Kingdom, with 8 companies on the list; China and Canada each have 5 companies on the list. According to data from the China Academy of Information and Communications Technology, the scale of China's core artificial intelligence industry will reach 508 billion yuan in 2022, a year-on-year increase of 18%. From 2013 to November 2022, the global cumulative number of artificial intelligence invention patent applications reached 729,000, and China’s cumulative number of applications reached 389,000, accounting for 53.4%; the global cumulative number of artificial intelligence invention patent authorizations reached 244,000, and China’s cumulative number of authorizations The number of items reached 102,000, accounting for 41.7%. However, the "2021 Global Artificial Intelligence Innovation Index Report" released by the China Academy of Scientific and Technological Information shows that the comprehensive strength of the United States is still far ahead. The number of artificial intelligence companies in the United States is about 4,670, while China only has 880. China's data centers are less than 1/20 of those in the United States, and the scale of its artificial intelligence industry is about one-third of that of the United States.
Key Features:
The research report on the Digital Technology Advertising Products market includes several key features to provide comprehensive insights and facilitate decision-making for stakeholders.
Executive Summary: The report provides overview of the key findings, market trends, and major insights of the Digital Technology Advertising Products market.
Market Overview: The report provides a comprehensive overview of the Digital Technology Advertising Products market, including its definition, historical development, and current market size. It covers market segmentation by Type (e.g., On-Premise, Cloud-Based), region, and application, highlighting the key drivers, challenges, and opportunities within each segment.
Market Dynamics: The report analyses the market dynamics driving the growth and development of the Digital Technology Advertising Products market. The report includes an assessment of government policies and regulations, technological advancements, consumer trends and preferences, infrastructure development, and industry collaborations. This analysis helps stakeholders understand the factors influencing the Digital Technology Advertising Products market's trajectory.
Competitive Landscape: The report provides an in-depth analysis of the competitive landscape within the Digital Technology Advertising Products market. It includes profiles of major market players, their market share, strategies, product portfolios, and recent developments. 
Market Segmentation and Forecast: The report segment the Digital Technology Advertising Products market based on various parameters, such as by Type, region, and by Application. It provides market size and growth forecasts for each segment, supported by quantitative data and analysis. This helps stakeholders identify growth opportunities and make informed investment decisions.
Technological Trends: The report should highlight the key technological trends shaping the Digital Technology Advertising Products market, such as advancements in Type One technology and emerging substitutes. It analyses the impact of these trends on market growth, adoption rates, and consumer preferences.
Market Challenges and Opportunities: The report identify and analyses the major challenges faced by the Digital Technology Advertising Products market, such as technical bottleneck, cost limitations, and high entry barrier. It also highlights the opportunities for market growth, such as government incentives, emerging markets, and collaborations between stakeholders.
Regulatory and Policy Analysis: The report should assess the regulatory and policy landscape for Digital Technology Advertising Products, including government incentives, emission standards, and infrastructure development plans. It should analyse the impact of these policies on market growth and provide insights into future regulatory developments.
Recommendations and Conclusion: The report conclude with actionable recommendations for stakeholders, such as Application One Consumer, policymakers, investors, and infrastructure providers. These recommendations should be based on the research findings and address key challenges and opportunities within the Digital Technology Advertising Products market.
Supporting Data and Appendices: The report include supporting data, charts, and graphs to substantiate the analysis and findings. It also includes appendices with additional detailed information, such as data sources, survey questionnaires, and detailed market forecasts.
Market Segmentation
Digital Technology Advertising Products market is split by Type and by Application. For the period 2018-2029, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.
Market segment by Type
    On-Premise
    Cloud-Based
Market segment by Application
    Ads Setting
    Data Analytics
    Yield Management
    Others
Global Digital Technology Advertising Products Market Segment Percentages, By Region and Country, 2022 (%)
    North America
        US
        Canada
        Mexico
    Europe
        Germany
        France
        U.K.
        Italy
        Russia
        Nordic Countries
        Benelux
        Rest of Europe
    Asia
        China
        Japan
        South Korea
        Southeast Asia
        India
        Rest of Asia
    South America
        Brazil
        Argentina
        Rest of South America
    Middle East & Africa
        Turkey
        Israel
        Saudi Arabia
        UAE
        Rest of Middle East & Africa
Major players covered
    Adform
    Adobe
    AdRoll
    Amazon (AWS)
    AT&T (WarnerMedia)
    CAKE
    Choozle
    Criteo
    Google
    LiveIntent
    Marin Software
    MediaMath
    Quantcast
    Singapore Telecommunications (Amobee)
    Sovrn
    The Search Monitor
    The Trade Desk
    Verizon (Verizon Media)
    Verve
Outline of Major Chapters:
Chapter 1: Introduces the definition of Digital Technology Advertising Products, market overview.
Chapter 2: Global Digital Technology Advertising Products market size in revenue.
Chapter 3: Detailed analysis of Digital Technology Advertising Products company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Digital Technology Advertising Products in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.
  • Table Of Content 
    1 Introduction to Research & Analysis Reports
    1.1 Digital Technology Advertising Products Market Definition
    1.2 Market Segments
        1.2.1 Market by Type
        1.2.2 Market by Application
    1.3 Global Digital Technology Advertising Products Market Overview
    1.4 Features & Benefits of This Report
    1.5 Methodology & Sources of Information
        1.5.1 Research Methodology
        1.5.2 Research Process
        1.5.3 Base Year
        1.5.4 Report Assumptions & Caveats
2 Global Digital Technology Advertising Products Overall Market Size
    2.1 Global Digital Technology Advertising Products Market Size: 2022 VS 2029
    2.2 Global Digital Technology Advertising Products Market Size, Prospects & Forecasts: 2018-2029
    2.3 Key Market Trends, Opportunity, Drivers and Restraints
        2.3.1 Market Opportunities & Trends
        2.3.2 Market Drivers
        2.3.3 Market Restraints
3 Company Landscape
    3.1 Top Digital Technology Advertising Products Players in Global Market
    3.2 Top Global Digital Technology Advertising Products Companies Ranked by Revenue
    3.3 Global Digital Technology Advertising Products Revenue by Companies
    3.4 Top 3 and Top 5 Digital Technology Advertising Products Companies in Global Market, by Revenue in 2022
    3.5 Global Companies Digital Technology Advertising Products Product Type
    3.6 Tier 1, Tier 2 and Tier 3 Digital Technology Advertising Products Players in Global Market
        3.6.1 List of Global Tier 1 Digital Technology Advertising Products Companies
        3.6.2 List of Global Tier 2 and Tier 3 Digital Technology Advertising Products Companies
4 Market Sights by Product
    4.1 Overview
        4.1.1 By Type - Global Digital Technology Advertising Products Market Size Markets, 2022 & 2029
        4.1.2 On-Premise
        4.1.3 Cloud-Based
    4.2 By Type - Global Digital Technology Advertising Products Revenue & Forecasts
        4.2.1 By Type - Global Digital Technology Advertising Products Revenue, 2018-2023
        4.2.2 By Type - Global Digital Technology Advertising Products Revenue, 2024-2029
        4.2.3 By Type - Global Digital Technology Advertising Products Revenue Market Share, 2018-2029
5 Sights by Application
    5.1 Overview
        5.1.1 By Application - Global Digital Technology Advertising Products Market Size, 2022 & 2029
        5.1.2 Ads Setting
        5.1.3 Data Analytics
        5.1.4 Yield Management
        5.1.5 Others
    5.2 By Application - Global Digital Technology Advertising Products Revenue & Forecasts
        5.2.1 By Application - Global Digital Technology Advertising Products Revenue, 2018-2023
        5.2.2 By Application - Global Digital Technology Advertising Products Revenue, 2024-2029
        5.2.3 By Application - Global Digital Technology Advertising Products Revenue Market Share, 2018-2029
6 Sights by Region
    6.1 By Region - Global Digital Technology Advertising Products Market Size, 2022 & 2029
    6.2 By Region - Global Digital Technology Advertising Products Revenue & Forecasts
        6.2.1 By Region - Global Digital Technology Advertising Products Revenue, 2018-2023
        6.2.2 By Region - Global Digital Technology Advertising Products Revenue, 2024-2029
        6.2.3 By Region - Global Digital Technology Advertising Products Revenue Market Share, 2018-2029
    6.3 North America
        6.3.1 By Country - North America Digital Technology Advertising Products Revenue, 2018-2029
        6.3.2 US Digital Technology Advertising Products Market Size, 2018-2029
        6.3.3 Canada Digital Technology Advertising Products Market Size, 2018-2029
        6.3.4 Mexico Digital Technology Advertising Products Market Size, 2018-2029
    6.4 Europe
        6.4.1 By Country - Europe Digital Technology Advertising Products Revenue, 2018-2029
        6.4.2 Germany Digital Technology Advertising Products Market Size, 2018-2029
        6.4.3 France Digital Technology Advertising Products Market Size, 2018-2029
        6.4.4 U.K. Digital Technology Advertising Products Market Size, 2018-2029
        6.4.5 Italy Digital Technology Advertising Products Market Size, 2018-2029
        6.4.6 Russia Digital Technology Advertising Products Market Size, 2018-2029
        6.4.7 Nordic Countries Digital Technology Advertising Products Market Size, 2018-2029
        6.4.8 Benelux Digital Technology Advertising Products Market Size, 2018-2029
    6.5 Asia
        6.5.1 By Region - Asia Digital Technology Advertising Products Revenue, 2018-2029
        6.5.2 China Digital Technology Advertising Products Market Size, 2018-2029
        6.5.3 Japan Digital Technology Advertising Products Market Size, 2018-2029
        6.5.4 South Korea Digital Technology Advertising Products Market Size, 2018-2029
        6.5.5 Southeast Asia Digital Technology Advertising Products Market Size, 2018-2029
        6.5.6 India Digital Technology Advertising Products Market Size, 2018-2029
    6.6 South America
        6.6.1 By Country - South America Digital Technology Advertising Products Revenue, 2018-2029
        6.6.2 Brazil Digital Technology Advertising Products Market Size, 2018-2029
        6.6.3 Argentina Digital Technology Advertising Products Market Size, 2018-2029
    6.7 Middle East & Africa
        6.7.1 By Country - Middle East & Africa Digital Technology Advertising Products Revenue, 2018-2029
        6.7.2 Turkey Digital Technology Advertising Products Market Size, 2018-2029
        6.7.3 Israel Digital Technology Advertising Products Market Size, 2018-2029
        6.7.4 Saudi Arabia Digital Technology Advertising Products Market Size, 2018-2029
        6.7.5 UAE Digital Technology Advertising Products Market Size, 2018-2029
7 Digital Technology Advertising Products Companies Profiles
    7.1 Adform
        7.1.1 Adform Company Summary
        7.1.2 Adform Business Overview
        7.1.3 Adform Digital Technology Advertising Products Major Product Offerings
        7.1.4 Adform Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.1.5 Adform Key News & Latest Developments
    7.2 Adobe
        7.2.1 Adobe Company Summary
        7.2.2 Adobe Business Overview
        7.2.3 Adobe Digital Technology Advertising Products Major Product Offerings
        7.2.4 Adobe Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.2.5 Adobe Key News & Latest Developments
    7.3 AdRoll
        7.3.1 AdRoll Company Summary
        7.3.2 AdRoll Business Overview
        7.3.3 AdRoll Digital Technology Advertising Products Major Product Offerings
        7.3.4 AdRoll Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.3.5 AdRoll Key News & Latest Developments
    7.4 Amazon (AWS)
        7.4.1 Amazon (AWS) Company Summary
        7.4.2 Amazon (AWS) Business Overview
        7.4.3 Amazon (AWS) Digital Technology Advertising Products Major Product Offerings
        7.4.4 Amazon (AWS) Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.4.5 Amazon (AWS) Key News & Latest Developments
    7.5 AT&T (WarnerMedia)
        7.5.1 AT&T (WarnerMedia) Company Summary
        7.5.2 AT&T (WarnerMedia) Business Overview
        7.5.3 AT&T (WarnerMedia) Digital Technology Advertising Products Major Product Offerings
        7.5.4 AT&T (WarnerMedia) Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.5.5 AT&T (WarnerMedia) Key News & Latest Developments
    7.6 CAKE
        7.6.1 CAKE Company Summary
        7.6.2 CAKE Business Overview
        7.6.3 CAKE Digital Technology Advertising Products Major Product Offerings
        7.6.4 CAKE Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.6.5 CAKE Key News & Latest Developments
    7.7 Choozle
        7.7.1 Choozle Company Summary
        7.7.2 Choozle Business Overview
        7.7.3 Choozle Digital Technology Advertising Products Major Product Offerings
        7.7.4 Choozle Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.7.5 Choozle Key News & Latest Developments
    7.8 Criteo
        7.8.1 Criteo Company Summary
        7.8.2 Criteo Business Overview
        7.8.3 Criteo Digital Technology Advertising Products Major Product Offerings
        7.8.4 Criteo Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.8.5 Criteo Key News & Latest Developments
    7.9 Google
        7.9.1 Google Company Summary
        7.9.2 Google Business Overview
        7.9.3 Google Digital Technology Advertising Products Major Product Offerings
        7.9.4 Google Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.9.5 Google Key News & Latest Developments
    7.10 LiveIntent
        7.10.1 LiveIntent Company Summary
        7.10.2 LiveIntent Business Overview
        7.10.3 LiveIntent Digital Technology Advertising Products Major Product Offerings
        7.10.4 LiveIntent Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.10.5 LiveIntent Key News & Latest Developments
    7.11 Marin Software
        7.11.1 Marin Software Company Summary
        7.11.2 Marin Software Business Overview
        7.11.3 Marin Software Digital Technology Advertising Products Major Product Offerings
        7.11.4 Marin Software Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.11.5 Marin Software Key News & Latest Developments
    7.12 MediaMath
        7.12.1 MediaMath Company Summary
        7.12.2 MediaMath Business Overview
        7.12.3 MediaMath Digital Technology Advertising Products Major Product Offerings
        7.12.4 MediaMath Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.12.5 MediaMath Key News & Latest Developments
    7.13 Quantcast
        7.13.1 Quantcast Company Summary
        7.13.2 Quantcast Business Overview
        7.13.3 Quantcast Digital Technology Advertising Products Major Product Offerings
        7.13.4 Quantcast Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.13.5 Quantcast Key News & Latest Developments
    7.14 Singapore Telecommunications (Amobee)
        7.14.1 Singapore Telecommunications (Amobee) Company Summary
        7.14.2 Singapore Telecommunications (Amobee) Business Overview
        7.14.3 Singapore Telecommunications (Amobee) Digital Technology Advertising Products Major Product Offerings
        7.14.4 Singapore Telecommunications (Amobee) Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.14.5 Singapore Telecommunications (Amobee) Key News & Latest Developments
    7.15 Sovrn
        7.15.1 Sovrn Company Summary
        7.15.2 Sovrn Business Overview
        7.15.3 Sovrn Digital Technology Advertising Products Major Product Offerings
        7.15.4 Sovrn Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.15.5 Sovrn Key News & Latest Developments
    7.16 The Search Monitor
        7.16.1 The Search Monitor Company Summary
        7.16.2 The Search Monitor Business Overview
        7.16.3 The Search Monitor Digital Technology Advertising Products Major Product Offerings
        7.16.4 The Search Monitor Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.16.5 The Search Monitor Key News & Latest Developments
    7.17 The Trade Desk
        7.17.1 The Trade Desk Company Summary
        7.17.2 The Trade Desk Business Overview
        7.17.3 The Trade Desk Digital Technology Advertising Products Major Product Offerings
        7.17.4 The Trade Desk Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.17.5 The Trade Desk Key News & Latest Developments
    7.18 Verizon (Verizon Media)
        7.18.1 Verizon (Verizon Media) Company Summary
        7.18.2 Verizon (Verizon Media) Business Overview
        7.18.3 Verizon (Verizon Media) Digital Technology Advertising Products Major Product Offerings
        7.18.4 Verizon (Verizon Media) Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.18.5 Verizon (Verizon Media) Key News & Latest Developments
    7.19 Verve
        7.19.1 Verve Company Summary
        7.19.2 Verve Business Overview
        7.19.3 Verve Digital Technology Advertising Products Major Product Offerings
        7.19.4 Verve Digital Technology Advertising Products Revenue in Global Market (2018-2023)
        7.19.5 Verve Key News & Latest Developments
8 Conclusion
9 Appendix
    9.1 Note
    9.2 Examples of Clients
    9.3 Disclaimer
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